CBS Sunday Morning

CBS Sunday Morning

CBS Sunday Morning

In 2006, C&G Partners appeared twice on CBS News Sunday Morning, first on their annual “Money Issue” show, and then in an encore the following week. The firm was asked to create a visual brand identity for the show itself, and a correspondent and crew followed a design team inside the office for three days. The segment was left unfinished on purpose on the first Sunday, with three possible final contenders for the solution. CBS News launched a web voting site and 16,000 people voted for their favorite. Watch the video results here.