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	<title>C&#38;G Partners LLC &#187; Identity</title>
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	<link>http://www.cgpartnersllc.com</link>
	<description>An internationally recognized design firm.</description>
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		<title>Fresh Project: The King Center Imaging Project</title>
		<link>http://www.cgpartnersllc.com/2011/09/fresh-project-king-center-imaging-project/</link>
		<comments>http://www.cgpartnersllc.com/2011/09/fresh-project-king-center-imaging-project/#comments</comments>
		<pubDate>Wed, 28 Sep 2011 02:02:21 +0000</pubDate>
		<dc:creator>C&#38;G Partners</dc:creator>
				<category><![CDATA[Exhibits]]></category>
		<category><![CDATA[Fresh Projects]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Jonathan Alger]]></category>

		<guid isPermaLink="false">http://www.cgpartnersllc.com/?p=8106</guid>
		<description><![CDATA[C&#38;G Partners designed a visual brand, exhibit and interactives for a new initiative of JPMorgan Chase &#38; Co., in conjunction with The King Center in Atlanta. The King Center Imaging Project will digitize tens of thousands of Dr. Martin Luther King Jr.&#8217;s inspirational and historic documents for public use. The firm&#8217;s touring exhibit allows visitors [...]]]></description>
			<content:encoded><![CDATA[<p>C&amp;G Partners designed a visual brand, exhibit and interactives for a new initiative of <a href="http://www.jpmorganchase.com/corporate/Home/home.htm">JPMorgan Chase &amp; Co.</a>, in conjunction with <a href="http://www.thekingcenter.org/">The King Center</a> in Atlanta. The King Center Imaging Project will digitize tens of thousands of Dr. Martin Luther King Jr.&#8217;s inspirational and historic documents for public use.</p>
<p><img class="alignnone size-full wp-image-8225" title="1_MLK-JPM--1607" src="http://www.cgpartnersllc.com/wp-content/uploads/2011/09/1_MLK-JPM-1607.jpg" alt="1_MLK-JPM--1607" width="600" height="425" /></p>
<p>The firm&#8217;s touring exhibit allows visitors to study and interact with Dr. King&#8217;s documents in high resolution and experience first-hand the process of digitization used in the lab.  <span id="more-8106"></span></p>
<p><img class="alignnone size-full wp-image-8227" title="2_Rendering" src="http://www.cgpartnersllc.com/wp-content/uploads/2011/09/2_Rendering.jpg" alt="2_Rendering" width="600" height="446" /></p>
<p><img class="alignnone size-full wp-image-8288" title="3_MLK Booth" src="http://www.cgpartnersllc.com/wp-content/uploads/2011/09/3_MLK-Booth.jpg" alt="3_MLK Booth" width="600" height="494" /></p>
<p>The project includes interactive stations featuring four of Dr. King&#8217;s most famous written works: the &#8220;I Have a Dream&#8221; speech, the &#8220;Letter from Birmingham Jail&#8221;, his Nobel Peace Prize acceptance speech, and the &#8220;Drum Major Instinct&#8221; sermon. The documents come alive with multimedia annotations, asides, images and videos.</p>
<p><img class="alignnone size-full wp-image-8290" title="5_Touchscreen" src="http://www.cgpartnersllc.com/wp-content/uploads/2011/09/5_Touchscreen.jpg" alt="5_Touchscreen" width="600" height="429" /></p>
<p><img class="alignnone size-full wp-image-8293" title="6_Touchscreen Screenshot" src="http://www.cgpartnersllc.com/wp-content/uploads/2011/09/6_Touchscreen-Screenshot1.jpg" alt="6_Touchscreen Screenshot" width="600" height="391" /></p>
<p>Exhibit visitors can write their own dream, have it scanned, and add it to wall with hundreds more. Visitors start by writing their hopes on a special &#8220;My Dream Is&#8221; card. (In the first image below, exhibit guests Martin Luther King III and his wife Arndrea write their own dream for the future.)</p>
<p><img class="alignnone size-full wp-image-8294" title="7_Martin III" src="http://www.cgpartnersllc.com/wp-content/uploads/2011/09/7_Martin-III.jpg" alt="7_Martin III" width="600" height="450" /></p>
<p><img class="alignnone size-full wp-image-8295" title="8_Writing a Dream" src="http://www.cgpartnersllc.com/wp-content/uploads/2011/09/8_Writing-a-Dream.jpg" alt="8_Writing a Dream" width="600" height="400" /></p>
<p>The card is digitally captured using the same technology used for the digitization of the entire King collection.</p>
<p><img class="alignnone size-full wp-image-8296" title="9_Scanning" src="http://www.cgpartnersllc.com/wp-content/uploads/2011/09/9_Scanning.jpg" alt="9_Scanning" width="600" height="727" /></p>
<p>The digital image is saved and permanently archived into the King Center collection.</p>
<p><img class="alignnone size-full wp-image-8297" title="10_Digital Dream" src="http://www.cgpartnersllc.com/wp-content/uploads/2011/09/10_Digital-Dream.jpg" alt="10_Digital Dream" width="600" height="400" /></p>
<p>Finally, visitors physically post their card on the Dream Wall where it joins hundreds more.</p>
<p><img class="alignnone size-full wp-image-8298" title="11_Posting Dream" src="http://www.cgpartnersllc.com/wp-content/uploads/2011/09/11_Posting-Dream.jpg" alt="11_Posting Dream" width="600" height="487" /></p>
<p>The exhibit includes drawers full of high-resolution, annotated document reproductions for visitors to hold and examine; a video about the digitization project; and custom-colored computer stations.</p>
<p><img class="alignnone size-full wp-image-8299" title="12_Faux Documents" src="http://www.cgpartnersllc.com/wp-content/uploads/2011/09/12_Faux-Documents.jpg" alt="12_Faux Documents" width="600" height="491" /></p>
<p>One terminal allows visitors to listen to complete audio recordings of Dr. King&#8217;s most famous speeches, watch complete historic footage of the pivotal &#8220;I Have a Dream&#8221; speech, and explore The King Center&#8217;s current website.</p>
<p><img class="alignnone size-full wp-image-8300" title="15_Splash Page" src="http://www.cgpartnersllc.com/wp-content/uploads/2011/09/15_Splash-Page.jpg" alt="15_Splash Page" width="600" height="480" /></p>
<p>C&amp;G Partners also created the visual brand for the The King Center Imaging Project itself, the exhibit staff livery, takeaways and other items.</p>
<p><img class="alignnone size-full wp-image-8263" title="logo mark" src="http://www.cgpartnersllc.com/wp-content/uploads/2011/09/logo-mark1.jpg" alt="logo mark" width="600" height="360" /></p>
<p><img class="alignnone size-full wp-image-8301" title="13_Lab Coat" src="http://www.cgpartnersllc.com/wp-content/uploads/2011/09/13_Lab-Coat.jpg" alt="13_Lab Coat" width="600" height="590" /></p>
<p>The modular, reconfigurable exhibit was launched at the dedication of the Martin Luther King Jr. memorial in Washington DC, and will travel to the Congressional Black Caucus, The King Center in Atlanta, Chase headquarters in New York City, and many other venues.</p>
<p><img class="alignnone size-full wp-image-8302" title="4_Back Wall" src="http://www.cgpartnersllc.com/wp-content/uploads/2011/09/4_Back-Wall.jpg" alt="4_Back Wall" width="600" height="489" /></p>
<p>C&amp;G Partners was honored to do the concept, exhibit, graphic and interactive design for the project. The video was edited by our frequent collaborators <a href="http://www.rbhmedia.com/index.html">Russell Brosnahan Haffner Multimedia, Inc.</a> The exhibit was built and installed by <a href="http://www.artguildinc.com/07/aghome.html">Art Guild, Inc.</a> C&amp;G Partners is currently working on a complete new website for the King Center and the King Center Imaging Project, which will debut in 2012.</p>
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		<title>Fresh Press: The Language of Graphic Design</title>
		<link>http://www.cgpartnersllc.com/2011/05/fresh-press-the-language-of-graphic-design/</link>
		<comments>http://www.cgpartnersllc.com/2011/05/fresh-press-the-language-of-graphic-design/#comments</comments>
		<pubDate>Tue, 03 May 2011 13:51:16 +0000</pubDate>
		<dc:creator>C&#38;G Partners</dc:creator>
				<category><![CDATA[Fresh Press]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Steff Geissbuhler]]></category>

		<guid isPermaLink="false">http://www.cgpartnersllc.com/?p=7957</guid>
		<description><![CDATA[A new book by Richard Poulin featuring C&#038;G Partners work has recently been published. The Language of Graphic Design: An Illustrated Handbook for Understanding Fundamental Design Principles, published by Rockport Publishers, includes the firm&#8217;s projects for Signature Theatre Company, Darien Library, Overture, O&#8217;Shaugnessy, Kyorin, and Toledo Museum of Art. Find the book for purchase on [...]]]></description>
			<content:encoded><![CDATA[<p>A new book by Richard Poulin featuring C&#038;G Partners work has recently been published. <em>The Language of Graphic Design: An Illustrated Handbook for Understanding Fundamental Design Principles</em>, published by Rockport Publishers, includes the firm&#8217;s projects for <a href="http://www.cgpartnersllc.com/projects-clients/signature-theatre-co/branding-and-collateral-materials/?identity">Signature Theatre Company</a>, <a href="http://www.cgpartnersllc.com/projects-clients/darien-library/identity/?identity">Darien Library</a>, <a href="http://www.cgpartnersllc.com/projects-clients/overture/identity/?identity">Overture</a>, <a href="http://www.cgpartnersllc.com/projects-clients/oshaughnessy-asset-management/identity/?identity">O&#8217;Shaugnessy</a>, <a href="http://www.cgpartnersllc.com/projects-clients/kyorin-pharmaceutical-co/identity/?identity">Kyorin</a>, and <a href="http://www.cgpartnersllc.com/projects-clients/toledo-museum-of-art-2/identity/?identity">Toledo Museum of Art</a>.</p>
<p><img src="http://www.cgpartnersllc.com/wp-content/uploads/2011/05/LGD_spreads1.jpg" alt="LGD_spreads1" title="LGD_spreads1" width="500" height="417" class="aligncenter size-full wp-image-7963" /><br />
<span id="more-7957"></span></p>
<p><img src="http://www.cgpartnersllc.com/wp-content/uploads/2011/05/LGD_Cover1.jpg" alt="LGD_Cover1" title="LGD_Cover1" width="500" height="321" class="aligncenter size-full wp-image-7962" /></p>
<p>Find the book for purchase on <a href="http://www.amazon.com/Language-Graphic-Design-Illustrated-Understanding/dp/159253676X">Amazon</a>.</p>
]]></content:encoded>
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		<title>Steff to Judge Brand New Awards</title>
		<link>http://www.cgpartnersllc.com/2011/02/steff-to-judge-brand-new-awards/</link>
		<comments>http://www.cgpartnersllc.com/2011/02/steff-to-judge-brand-new-awards/#comments</comments>
		<pubDate>Wed, 16 Feb 2011 16:54:11 +0000</pubDate>
		<dc:creator>C&#38;G Partners</dc:creator>
				<category><![CDATA[Identity]]></category>
		<category><![CDATA[Public Appearances]]></category>
		<category><![CDATA[Steff Geissbuhler]]></category>

		<guid isPermaLink="false">http://www.cgpartnersllc.com/?p=7809</guid>
		<description><![CDATA[This spring, Partner Steff Geissbuhler will be judging the best of 2010 identity work along with four others: two of them designers, two of them clients as part of the Brand New Awards. The competition is part of UnderConsideration, and was created to include a focus not just on &#8220;concept and execution but with an [...]]]></description>
			<content:encoded><![CDATA[<p>This spring, Partner <a href="http://www.cgpartnersllc.com/about/people/partners/#i-steff-geissbuhler">Steff Geissbuhler</a> will be judging the best of 2010 identity work along with four others: two of them designers, two of them clients as part of the <a href="http://www.underconsideration.com/brandnewawards/">Brand New Awards</a>. The competition is part of <a href="http://www.underconsideration.com/">UnderConsideration</a>, and was created to include a focus not just on &#8220;concept and execution but with an increased level of scrutiny toward strategy and business,&#8221; by including both types of judges. Submissions are accepted now through March 31 for students and professionals from any country, and judging will take place April 7 through 9 in Austin, TX.</p>
]]></content:encoded>
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		<item>
		<title>Announcing Two New Partners</title>
		<link>http://www.cgpartnersllc.com/2010/08/two-new-partners/</link>
		<comments>http://www.cgpartnersllc.com/2010/08/two-new-partners/#comments</comments>
		<pubDate>Thu, 05 Aug 2010 16:59:23 +0000</pubDate>
		<dc:creator>C&#38;G Partners</dc:creator>
				<category><![CDATA[Amy Siegel]]></category>
		<category><![CDATA[Environments]]></category>
		<category><![CDATA[Exhibits]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Maya Kopytman]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[Signage]]></category>

		<guid isPermaLink="false">http://www.cgpartnersllc.com/?p=7568</guid>
		<description><![CDATA[We are very pleased to announce two new Partners of the firm: Maya Kopytman and Amy Siegel. Maya Kopytman (left) has more than two decades of design experience in interface design for websites, software, and location-based experiences. Amy Siegel (right) brings over two decades of experience to the design of signage and wayfinding, environmental and [...]]]></description>
			<content:encoded><![CDATA[<p>We are very pleased to announce two new Partners of the firm: Maya Kopytman and Amy Siegel.</p>
<p><img class="alignleft size-full wp-image-7596" title="maya-amy_bw_web_4" src="http://www.cgpartnersllc.com/wp-content/uploads/2010/08/maya-amy_bw_web_42.jpg" alt="maya-amy_bw_web_4" width="500" height="287" /></p>
<p>Maya Kopytman (left) has more than two decades of design experience in interface design for websites, software, and location-based experiences. Amy Siegel (right) brings over two decades of experience to the design of signage and wayfinding, environmental and print graphics.<span id="more-7568"></span></p>
<p><em>More about Maya:</em></p>
<p>Maya has received numerous awards, among them the “Gold Pencil” from One Show Interactive and the Webby “People’s Voice” Award. Her work has appeared in many industry publications, including Graphis Interactive and Communications Arts. In 2006 Maya joined C&amp;G Partners as an Associate Partner, heading the firm’s interactive design practice.</p>
<p>She has led numerous projects, including websites for Riverkeeper, American Council of Learned Societies, Samuel H. Kress Foundation, ARTstor, JSTOR, the American Institute of Architects, Kaplan Thaler Group, the Doris Duke Charitable Foundation, NYU Wagner School of Public Service, and FujiFilm. Her location-based interactive projects include exhibit software for the Museum of Jewish Heritage, document exploration systems for the Museum of American Finance, interactive orchestral visuals for Caminos del Inka and interactive kiosks for the Mashantucket Pequot Museum.</p>
<p>Maya holds a BFA from Bezalel Academy of Art in Jerusalem and an MFA from Pratt Institute. She has been a visiting instructor in Pratt’s Department of Computer Graphics and Interactive Multimedia, and is currently a member of the International Academy of Digital Arts and Sciences. From 1994 until 2006 she was a principal member of IconNicholson in New York, and a Senior Vice President there since 2004.</p>
<p><a title="http://www.cgpartnersllc.com/category/maya-kopytman/" href="http://www.cgpartnersllc.com/category/maya-kopytman/" target="_self">Read the latest posts about Maya in Fresh &gt;</a></p>
<p><em>More about Amy:</em><strong><br />
</strong><br />
Since joining C&amp;G Partners in 1998, Amy has planned, designed and managed large as well as small-scale signage and wayfinding programs for institutional, corporate and public clients.</p>
<p>She has recently completed an award winning sign program for the Hearst Tower in addition to sign programs for the new Yankee Stadium, the Bank of America Tower and the Stephen Sondheim Theatre, all in New York City. Two of the projects she is currently working on are the 9/11 Memorial Site and Museum at Ground Zero, and the Stavros Niarchos Foundation Cultural Center in Athens, Greece. She has completed several large transportation projects including the new International Terminals at Logan Airport in Boston and JFK International Airport in New York.</p>
<p>Other noteworthy signage and architectural graphics projects include EMPAC (Experimental Media and Performing Arts Center) at Rensselaer Polytechnic Institute, Troy, NY;  the McNay Museum of Art in San Antonio, TX; Gannett/USA Today Headquarters, McLean, VA; Toledo Museum of Art, Toledo, OH; Griffith Observatory, Los Angeles, CA; Times Square Subway Station, New York, NY; Enoch Pratt Free Library, Baltimore, MD; Landman Library at Arcadia University, PA; Jacob Javits Federal Building, New York, NY; a branding program for GSA buildings nationwide; Flushing Freedom Mile, Flushing, NY; Baruch College, City University of New York; and The University Club, New York.</p>
<p>Amy studied Fine Art at the Skowhegan School of Painting and Sculpture and the New York Studio School and has a BFA from Pratt Institute. She is a member of the Society of Environmental Graphic Designers and the American Institute of Graphic Arts.</p>
<p><a title="http://www.cgpartnersllc.com/category/amy-siegel/" href="http://www.cgpartnersllc.com/category/amy-siegel/" target="_self">Read the latest posts about Amy in Fresh &gt;</a></p>
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		<title>Sneak Peak: Kaplan Thaler Group</title>
		<link>http://www.cgpartnersllc.com/2010/07/sneak-peak-kaplan-thaler-group/</link>
		<comments>http://www.cgpartnersllc.com/2010/07/sneak-peak-kaplan-thaler-group/#comments</comments>
		<pubDate>Thu, 22 Jul 2010 14:49:15 +0000</pubDate>
		<dc:creator>C&#38;G Partners</dc:creator>
				<category><![CDATA[Environments]]></category>
		<category><![CDATA[Exhibits]]></category>
		<category><![CDATA[Fresh Projects]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Jonathan Alger]]></category>
		<category><![CDATA[Mariano Desmaras]]></category>
		<category><![CDATA[Maya Kopytman]]></category>
		<category><![CDATA[Signage]]></category>
		<category><![CDATA[Steff Geissbuhler]]></category>

		<guid isPermaLink="false">http://www.cgpartnersllc.com/?p=7500</guid>
		<description><![CDATA[C&#038;G Partners has created a new brand identity, website and office display installations for Kaplan Thaler Group, the ad agency responsible for Aflac, Swiffer, and Wendy&#8217;s. Stay tuned for more &#8211; in the meantime, check out the sweet way KTG decided to celebrate their new brand. Take another sneak peek of our work for KTG [...]]]></description>
			<content:encoded><![CDATA[<p>C&#038;G Partners has created a new brand identity, website and office display installations for Kaplan Thaler Group, the ad agency responsible for Aflac, Swiffer, and Wendy&#8217;s. Stay tuned for more &#8211; in the meantime, check out the sweet way KTG decided to celebrate their new brand.</p>
<p><img src="http://www.cgpartnersllc.com/wp-content/uploads/2010/07/KTG_logo_cupcakes_600.jpg" alt="KTG_logo_cupcakes_600" title="KTG_logo_cupcakes_600" width="600" height="450" class="aligncenter size-full wp-image-7501" /></p>
<p>Take another sneak peek of our work for KTG on their <a href="http://kaplanthaler.com/">website</a> and <a href="http://www.facebook.com/pages/The-Kaplan-Thaler-Group/103300836383157">Facebook</a>.</p>
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		<title>Helping Haiti Through Design</title>
		<link>http://www.cgpartnersllc.com/2010/01/helping-haiti-through-design/</link>
		<comments>http://www.cgpartnersllc.com/2010/01/helping-haiti-through-design/#comments</comments>
		<pubDate>Wed, 20 Jan 2010 19:23:19 +0000</pubDate>
		<dc:creator>C&#38;G Partners</dc:creator>
				<category><![CDATA[Emanuela Frigerio]]></category>
		<category><![CDATA[Fresh Projects]]></category>
		<category><![CDATA[Identity]]></category>

		<guid isPermaLink="false">http://www.cgpartnersllc.com/?p=7057</guid>
		<description><![CDATA[The firm&#8217;s recent client, Peace Dividend Trust, whose Marketplace Recovery Project helps post-conflict countries recover economically by supporting the purchasing of local goods and services, is making expedited efforts in response to Haiti&#8217;s devastating earthquake. PDT, who had recently sent a team to initiate the project in Haiti, reached out to Emanuela Frigerio yesterday, requesting [...]]]></description>
			<content:encoded><![CDATA[<p>The firm&#8217;s recent client, <a href="http://www.cgpartnersllc.com/projects-clients/peace-dividend-trust/identity/">Peace Dividend Trust</a>, whose Marketplace Recovery Project helps post-conflict countries recover economically by supporting the purchasing of local goods and services, is making expedited efforts in response to Haiti&#8217;s devastating earthquake. PDT, who had recently sent a team to initiate the project in Haiti, reached out to <a href="http://www.cgpartnersllc.com/about/people/#i-emanuela-frigerio">Emanuela Frigerio</a> yesterday, requesting graphic design for this purpose. </p>
<p><img src="http://www.cgpartnersllc.com/wp-content/uploads/2010/01/pdt_haiti_www.jpg" alt="pdt_haiti_www" title="pdt_haiti_www" width="600" height="271" class="aligncenter size-full wp-image-7066" /></p>
<p><img src="http://www.cgpartnersllc.com/wp-content/uploads/2010/01/pdt_haiti.jpg" alt="pdt_haiti" title="pdt_haiti" width="600" height="271" class="aligncenter size-full wp-image-7065" /></p>
<p>As the originators of the Marketplace Recovery Project&#8217;s logo, C&#038;G Partners donated &#8220;Build Local. Build Haiti.&#8221; lock-ups, in both French/Creole and English/Creole, and versions with and without web addresses, all executed quickly in order to get these graphics available as soon as possible. </p>
<p>Peace Dividend Trust has also put up a temporary web portal just for their Haitian mission, and you can read more about the developing program in Haiti <a href="http://haiti.buildingmarkets.org/">here</a>. Other designers and design organizations, such as <a href="http://www.aiga.org/content.cfm/how-can-designers-help-haiti">AIGA</a>, are encouraging support for Haiti&#8217;s recovery as well.</p>
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		<title>Steff Appointed 2010 President of the Design Lions</title>
		<link>http://www.cgpartnersllc.com/2010/01/steff-appointed-2010-president-of-the-design-lions/</link>
		<comments>http://www.cgpartnersllc.com/2010/01/steff-appointed-2010-president-of-the-design-lions/#comments</comments>
		<pubDate>Tue, 19 Jan 2010 20:01:44 +0000</pubDate>
		<dc:creator>C&#38;G Partners</dc:creator>
				<category><![CDATA[Identity]]></category>
		<category><![CDATA[Public Appearances]]></category>
		<category><![CDATA[Steff Geissbuhler]]></category>

		<guid isPermaLink="false">http://www.cgpartnersllc.com/?p=6797</guid>
		<description><![CDATA[Steff Geissbuhler has been appointed act as President of the Design Lions jury in Cannes, which is part of the Cannes Lions International Advertising Festival taking place from June 20th to June 26th. The festival is a global meeting place for communication industry professionals, and includes seven days of award ceremonies, seminars, workshops, master classes, [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.cgpartnersllc.com/about/people/#i-steff-geissbuhler">Steff Geissbuhler</a> has been appointed act as President of the Design Lions jury in Cannes, which is part of the <a href="http://www.canneslions.com/">Cannes Lions International Advertising Festival</a> taking place from June 20th to June 26th. The festival is a global meeting place for communication industry professionals, and includes seven days of award ceremonies, seminars, workshops, master classes, exhibitions, screenings and networking. As President of the Design Lions jury, Steff will participate in the Press Lions and Cyber Lions Awards Ceremonies in addition to the Design Lions.</p>
<p>Steff was also appointed to the jury in 2008. In the past year, he juried the <a href="http://www.spikes.asia/">Spikes Asia</a>, an extension of the Cannes Lions in Singapore.</p>
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		<title>Fresh Projects: Building Markets in Timor-Leste</title>
		<link>http://www.cgpartnersllc.com/2010/01/fresh-projects-building-markets-in-timor-leste/</link>
		<comments>http://www.cgpartnersllc.com/2010/01/fresh-projects-building-markets-in-timor-leste/#comments</comments>
		<pubDate>Tue, 05 Jan 2010 15:33:59 +0000</pubDate>
		<dc:creator>C&#38;G Partners</dc:creator>
				<category><![CDATA[Emanuela Frigerio]]></category>
		<category><![CDATA[Fresh Projects]]></category>
		<category><![CDATA[Identity]]></category>

		<guid isPermaLink="false">http://www.cgpartnersllc.com/?p=6940</guid>
		<description><![CDATA[Building Markets, part of Peace Dividend Trust&#8217;s economic recovery efforts, has implemented their &#8220;Buy Local&#8221; logo with great success in the field, most recently in Timor-Leste. The logo, which is designed to reflect restorative economic growth that occurs when a developing country buys goods and services locally, has been applied in several incarnations, such as [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.buildingmarkets.org/">Building Markets</a>, part of <a href="http://www.peacedividendtrust.org/">Peace Dividend Trust&#8217;s</a> economic recovery efforts, has implemented their &#8220;Buy Local&#8221; logo with great success in the field, most recently in Timor-Leste.</p>
<p><a href="http://www.cgpartnersllc.com/wp-content/uploads/2009/12/peace_dividend_trust_street_vendors.jpg"><img class="aligncenter size-full wp-image-6944" title="peace_dividend_trust_street_vendors" src="http://www.cgpartnersllc.com/wp-content/uploads/2009/12/peace_dividend_trust_street_vendors.jpg" alt="peace_dividend_trust_street_vendors" width="600" height="450" /></a><span id="more-6940"></span></p>
<p>The logo, which is designed to reflect restorative economic growth that occurs when a developing country buys goods and services locally, has been applied in several incarnations, such as office, street cart and ferry signage.</p>
<p><a href="http://www.cgpartnersllc.com/wp-content/uploads/2009/12/peace_dividend_trust_dili_office.jpg"><img class="aligncenter size-full wp-image-6942" title="peace_dividend_trust_dili_office" src="http://www.cgpartnersllc.com/wp-content/uploads/2009/12/peace_dividend_trust_dili_office.jpg" alt="peace_dividend_trust_dili_office" width="600" height="450" /></a></p>
<p>These application methods are indicative of the logo&#8217;s success facilitated by its simplicity; it lends itself to digital media reproductions as well as old style application techniques such as stencil painting.</p>
<p><a href="http://www.cgpartnersllc.com/wp-content/uploads/2009/12/peace_dividend_trust_nakroma2.jpg"><img class="aligncenter size-full wp-image-6943" title="peace_dividend_trust_nakroma2" src="http://www.cgpartnersllc.com/wp-content/uploads/2009/12/peace_dividend_trust_nakroma2.jpg" alt="peace_dividend_trust_nakroma2" width="600" height="371" /></a></p>
<p>Designed by partner <a href="http://www.cgpartnersllc.com/about/people/#i-emanuela-frigerio">Emanuela Frigerio</a>, the logo has also been part of initiatives in Afghanistan and Haiti. Read a further synopsis of the project <a href="http://www.cgpartnersllc.com/projects-clients/peace-dividend-trust/identity/">here</a>.</p>
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		<title>Steff Geissbuhler&#8217;s &#8220;Have Mercy On My Logo&#8221; on underconsideration.com</title>
		<link>http://www.cgpartnersllc.com/2009/12/steff-geissbuhlers-have-mercy-on-my-logo-on-underconsideration-com/</link>
		<comments>http://www.cgpartnersllc.com/2009/12/steff-geissbuhlers-have-mercy-on-my-logo-on-underconsideration-com/#comments</comments>
		<pubDate>Fri, 11 Dec 2009 23:06:31 +0000</pubDate>
		<dc:creator>C&#38;G Partners</dc:creator>
				<category><![CDATA[Fresh Press]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Steff Geissbuhler]]></category>

		<guid isPermaLink="false">http://www.cgpartnersllc.com/?p=6970</guid>
		<description><![CDATA[Under Consideration posted an inspirational article by Partner Steff Geissbuhler in the &#8220;Brand New&#8221; section today. The editorial strays from the typical material covered on that website &#8211; mainly, new identity work &#8211; and instead describes Steff&#8217;s experience watching his brand identity for MercyCorps evolve over time. In the field, the logo has often been [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.underconsideration.com/">Under Consideration</a> posted an inspirational article by Partner Steff Geissbuhler in the &#8220;<a href="http://www.underconsideration.com/brandnew/">Brand New</a>&#8221; section today. The editorial strays from the typical material covered on that website &#8211; mainly, new identity work &#8211; and instead describes Steff&#8217;s experience watching his brand identity for MercyCorps evolve over time. In the field, the logo has often been executed roughly and quickly, sometimes by hand and from memory, with the simplest materials. For other institutions, that would be bad news. But not in this case: here, it is a perfect match for the mission and purpose of the organization.</p>
<p><a href="http://www.cgpartnersllc.com/wp-content/uploads/2009/12/mercy_corps_header.jpg"><img class="aligncenter size-full wp-image-6971" title="mercy_corps_header" src="http://www.cgpartnersllc.com/wp-content/uploads/2009/12/mercy_corps_header.jpg" alt="mercy_corps_header" width="500" height="214" /></a></p>
<p>Read the article in full <a href="http://www.underconsideration.com/brandnew/archives/have_mercy_on_my_logo.php">here</a>.</p>
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		<title>Unimark International Book Signing at The Type Directors Club</title>
		<link>http://www.cgpartnersllc.com/2009/12/unimark-international-book-signing-at-the-type-directors-club/</link>
		<comments>http://www.cgpartnersllc.com/2009/12/unimark-international-book-signing-at-the-type-directors-club/#comments</comments>
		<pubDate>Mon, 07 Dec 2009 22:03:17 +0000</pubDate>
		<dc:creator>C&#38;G Partners</dc:creator>
				<category><![CDATA[Emanuela Frigerio]]></category>
		<category><![CDATA[Identity]]></category>

		<guid isPermaLink="false">http://www.cgpartnersllc.com/?p=6949</guid>
		<description><![CDATA[The newly published book, Unimark International: The Design of Business and the Business of Design by Jan Conradi, will be released this coming Wednesday, December 9th at The Type Directors Club. Unimark, a firm that shaped the design era in the 1960&#8242;s and 70&#8242;s and whose influence still resonates today, has a personal connection with [...]]]></description>
			<content:encoded><![CDATA[<p>The newly published book, <em>Unimark International: The Design of Business and the Business of Design</em> by Jan Conradi, will be released this coming Wednesday, December 9th at <a href="http://tdc.org/">The Type Directors Club</a>. Unimark, a firm that shaped the design era in the 1960&#8242;s and 70&#8242;s and whose influence still resonates today, has a personal connection with the firm via a memorable interview that took place in June 2004. When Jan was traveling Europe in research for this book, partner <a href="http://www.cgpartnersllc.com/about/people/#i-emanuela-frigerio">Emanuela Frigerio</a> set up an interview for her to take place in Milan. Emanuela acted as translator for this sit down with former Unimark Milan designers, including <a href="http://www.francogaffuri.com/">Franco Gaffuri</a>, Emanuela&#8217;s former employer. </p>
<p><a href="http://www.cgpartnersllc.com/wp-content/uploads/2009/12/gaffuri_ema.jpg"><img src="http://www.cgpartnersllc.com/wp-content/uploads/2009/12/gaffuri_ema.jpg" alt="gaffuri_ema" title="gaffuri_ema" width="600" height="408" class="aligncenter size-full wp-image-6951" /></a><span id="more-6949"></span></p>
<p>At his offices in Milan, Gaffuri brought in Emilio Fioravanti (G&#038;R Associati) and Cristiano Sironi (Sironi GD&#038;P) for the interview and discussed their days at Unimark when <a href="http://www.vignelli.com/">Massimo Vignelli</a> and Bob Noorda were working there.</p>
<p><a href="http://www.cgpartnersllc.com/wp-content/uploads/2009/12/norda_vignelli.jpg"><img src="http://www.cgpartnersllc.com/wp-content/uploads/2009/12/norda_vignelli.jpg" alt="norda_vignelli" title="norda_vignelli" width="600" height="408" class="aligncenter size-full wp-image-6952" /></a></p>
<p>This and similar discussions on the history of this monumental firm and its design legacies are found in the book. Find out details on Wednesday&#8217;s book signing event <a href="http://tdc.org/tdc/archives/1487">here</a>.</p>
<p><em>Images courtesy of <a href="http://www.francogaffuri.com">francogaffuri.com</a>.</em></p>
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