FactSet Research Systems

Factset Research Systems uses sophisticated online technologies to provide financial institutions with up-to-the-minute data and analysis. To express the vibrant nature of the company, the design paired the bold logotype with a palette of bright, stimulating colors, applied across a broad range of materials. Continuing the visual language of the new identity, custom photography was created across a wide variety of print collateral, from annual reports, marketing materials, and recruitment brochures to announcement cards, employee booklets and seasonal promotions.

Designed at Chermayeff & Geismar Inc.