Project image 1 for Welcome Center Timeline, New York University
Project image 2 for Welcome Center Timeline, New York University
Project image 3 for Welcome Center Timeline, New York University
Project image 4 for Welcome Center Timeline, New York University

New York University’s Jeffrey S. Gould Welcome Center, located at the southeast corner of Washington Square Park, serves as the official gateway to the campus. Following a renovation of the Center, the University approached C&G Partners to design a timeline exhibit along a well-traveled corridor that would allow visitors to trace the school’s history and the evolution of its ideals.Two hundred pages of text and imagery arranged within a long, narrow space use the metaphor of a "flock of books" to tell the story of the 175-year-old institution. The welcoming design of open pages, a reference to the open-minded attitude that defines the school’s culture, carries across different page formats to unfold into a visual system for organizing different layers of information. The result was so quickly successful that the designer suggested and then created a small keepsake book, binding all the pages in the display back into one volume, which has itself become popular among NYU alumni.