On Saturday, Jonathan spoke at the fifth annual Cranbrook exhibit design retreat. He reviewed a number of "museumless" exhibit projects by the firm. Museumless projects are ones that are developed like museum exhibits (they are curated, credible and educational) but you don't find them in museums. They might be in a library, an observatory, on a sidewalk or on the bank of a canal. We've found that considering this "anti-category" of exhibits as a whole yields interesting results, and may suggest new ways to improve social, economic and cultural conditions. The Cranbrook retreat is co-sponsored by SEGD and NAME , and is held every August in the idyllic environment of the Cranbrook School of Art .