Project image 1 for Identity, Kyorin Pharmaceutical Co.
Project image 2 for Identity, Kyorin Pharmaceutical Co.
Pharmaceutical branding Kyorin
logo design for Pharmaceutical brand Kyorin

The motto "your health is Kyorin’s mission" is translated into a new graphic identity. The abstract outline of a heart suggests a human-centered approach to healthcare, beyond the traditional realm of science, chemistry and manufacturing. Continuing this human metaphor, the center of the symbol is an "inner smile."

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